Sequential exporting: how firms break into foreign markets
AbstractMany countries are looking to their export sectors as a source of future growth, but how do domestic companies make a success of selling their output abroad? Research by Emanuel Ornelas and colleagues finds evidence of 'sequential exporting' - firms experimenting in nearby foreign markets before seeking to become big exporters.
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Bibliographic InfoPaper provided by Centre for Economic Performance, LSE in its series CentrePiece - The Magazine for Economic Performance with number 364.
Date of creation: Feb 2012
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Web page: http://cep.lse.ac.uk/centrepiece/
sequential exporting; international business;
This paper has been announced in the following NEP Reports:
- NEP-ALL-2012-02-27 (All new papers)
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