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Aplicação Do Diagrama De Causa E Efeito E Da Análise Swot Na Definição De Prioridades Em Uma Propriedade Rural Especializada Em Cria De Bovinos

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  • Neto, Odilon Jose De Oliveira
  • Lima, Jose Jeronimo de
  • Cesar, Vagner Antonio Maximo
  • Rezende, Simone Oliveira
  • Figueiredo, Reginaldo Santana
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    Abstract

    Este artigo é resultante da utilização de duas ferramentas de gestão aplicadas a definição de problemas prioritários em uma propriedade rural especializada em cria de bovinos de corte. Contudo, este estudo foi composto de levantamento de dados e informações coletados a partir de entrevistas estruturadas aplicadas aos profissionais responsáveis pela produção, mercadologia, sistema de informações, finanças, gestão de pessoas e administração geral da organização. Trata-se de um estudo de caso da Fazenda Alvorada localizada no Estado do Tocantins – Brasil, onde os dados e informações coletadas permitiram a elaboração de uma radiografia do ambiente interno da organização mediante aplicação de um roteiro de levantamento (check-list) com base na utilização do Modelo SWOT seguido da análise e definição dos problemas prioritários através da consecução do Diagrama de causa e efeito - DCE. Destaca-se no entanto, a aplicação do DCE NA priorização dos problemas relativos ao gerenciamento econômico-financeiro, das operações e produção, do sistema de informação gerencial, da administração e da gestão de recursos humanos da organização. Ao fim, percebem-se os indicadores de desempenho, os pontos positivos e negativos do sistema gerencial da propriedade rural e os reflexos das fraquezas na atividade econômica da organização.---------------------------------------------This article is resulting from the use of two applied administration tools the definition of problems priority’s in a specialized rural property in it creates of bovine of cut. However, this study was composed of rising of data and information collected starting from interviews structured applied to the responsible professionals for the production, marketing, system of information, finances, people's administration and general administration of the organization. It is treated of a study of case of Finance located Dawn in the State of Tocantins - Brazil, where the data and collected information allowed the elaboration of a x-ray of the internal atmosphere of the organization by application of a rising itinerary (check-list) with base in the use of the Model SWOT following by the analysis and definition of the priority problems through the attainment of the cause Diagram and effect - DCE. He/she stands out however, the application of DCE in the prioritize of the relative problems to the economical-financial administration, of the operations and production, of the system of managerial information, of the administration and of the administration of human resources of the organization. To the end, they are noticed the acting indicators, the positive and negative points of the managerial system of the rural property and the reflexes of the weaknesses in the economical activity of the organization.

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    Bibliographic Info

    Paper provided by Sociedade Brasileira de Economia, Administracao e Sociologia Rural (SOBER) in its series 46th Congress, July 20-23, 2008, Rio Branco, Acre, Brasil with number 108972.

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    Date of creation: Jul 2008
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    Handle: RePEc:ags:sbrfsr:108972

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    Web page: http://www.sober.org.br/
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    Related research

    Keywords: Diagrama de Causa e Efeito; Propriedade Rural; Cria de Bovinos; Diagram of Cause and Effect; Rural property; Bovine of Create; Community/Rural/Urban Development;

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