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Improving the Transfer and Use of Agricultural Market Information in Zambia: A User Needs Assessment


Author Info

  • Chomba, Geoffrey
  • Mbozi, Green
  • Mundia, David
  • Simpamba, Mike
  • Mwiinga, Billy
  • Donovan, Cynthia
  • Mushingwani, Stanely


The overall objective of the assessment is to review the current agricultural marketing information system and to establish felt marketing needs for agricultural marketing participants and other interested parties. Specifically, the study aimed at achieving the following- to assess the marketing information needs among user groups; to assess the current level of satisfaction and utilization of existing marketing support (information) services including AMIC; to identify other agricultural marketing information providers and the type of information they provide; and make recommendations on the necessary improvements, if any, to the current agricultural marketing information system.

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Bibliographic Info

Paper provided by Michigan State University, Department of Agricultural, Food, and Resource Economics in its series Food Security Collaborative Working Papers with number 54462.

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Date of creation: 2002
Date of revision:
Handle: RePEc:ags:midcwp:54462

Contact details of provider:
Postal: Justin S. Morrill Hall of Agriculture, 446 West Circle Dr., Rm 202, East Lansing, MI 48824-1039
Phone: (517) 355-4563
Fax: (517) 432-1800
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Related research

Keywords: food security; food policy; agricultural market information; Zambia; Marketing; Q18;

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Cited by:
  1. Gage, Daria, 2011. "Revitalizing Zambia’s Agricultural Marketing Information Centre (Amic)," Food Security Collaborative Policy Briefs 113646, Michigan State University, Department of Agricultural, Food, and Resource Economics.


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