Advanced Search
MyIDEAS: Login to save this paper or follow this series

Farmers' Demand for Information about Agribusiness

Contents:

Author Info

  • da Silva, Ana Paula
  • Silva, Ana Julia Cunha Vidal E
  • Ribeiro, Paola Garcia
Registered author(s):

    Abstract

    This study is focused on the habits of the Brazilian farmers that access the Internet for searching information to their economical activities. The main goal is to understand how come those agents of the agribusiness use the formal and informal (personal contact) means of communication, as well as the functions that each of those means accomplish to this public. In other words, it intends to identify the channels of communication of major importance to farmers (used more often, considered the ones of more credibility and preferred among them). That is possible by means of a questionnaire sent exclusively by e-mail, answered by Brazilian farmers. The motivation of the study is to contribute to make the communication more efficient to those who work on farms. That can produce benefits to the communication companies and to the public. The results show that the Internet is the mean of communication more often used and preferred on the process of searching information about the agribusiness among Brazilian farmers. The personal contact, not considered in the valuation about preference, appears in second position in the ranking for intensity of use. On the other hand, the radio, regional press newspapers and newsletters of class entities were the less consulted and the last ones in the ranking of preference.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL: http://purl.umn.edu/24297
    Download Restriction: no

    Bibliographic Info

    Paper provided by International Farm Management Association in its series 15th Congress, Campinas SP, Brazil, August 14-19, 2005 with number 24297.

    as in new window
    Length:
    Date of creation: 2005
    Date of revision:
    Handle: RePEc:ags:ifma05:24297

    Contact details of provider:
    Email:
    Web page: http://www.ifmaonline.org/
    More information through EDIRC

    Related research

    Keywords: Agribusiness; Teaching/Communication/Extension/Profession;

    References

    No references listed on IDEAS
    You can help add them by filling out this form.

    Citations

    Lists

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    Statistics

    Access and download statistics

    Corrections

    When requesting a correction, please mention this item's handle: RePEc:ags:ifma05:24297. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (AgEcon Search).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.