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Pomegranate marketing margins in the Neyriz, Neyriz Iran

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  • Babaei, Mahdi
  • Sabouhi, Mahmoud

Abstract

Marketing agricultural products, while establishing a balance between supply and demand in various stages of production to final consumption, stabilize farm income and satisfy consumer demand. Therefore, agricultural marketing study seems necessary. In this study, pomegranate marketing in Neyriz city of Fars province was investigated and its various marketing channels were evaluated, also. The results showed that, the share of Pomegranate growers and marketing margin are almost good. Lack of suitable storage and fridge was one of the major problems of pomegranate growers. For improvement the current situation, recommended formation cooperative Pomegranate growers in the region for decreasing production costs and making storages and fridges enough for regulation demand and supply.

Suggested Citation

  • Babaei, Mahdi & Sabouhi, Mahmoud, 2011. "Pomegranate marketing margins in the Neyriz, Neyriz Iran," 2011 ASAE 7th International Conference, October 13-15, Hanoi, Vietnam 290645, Asian Society of Agricultural Economists (ASAE).
    • Handle: RePEc:ags:asae11:290645
    DOI: 10.22004/ag.econ.290645
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    Keywords

    Crop Production/Industries; Marketing;

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