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Report NEP-MKT-2007-08-27
This is the archive for NEP-MKT , a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.Subscribe to this report: email or RSS Other reports in NEP-MKT
The following items were anounced in this report:
Swaminathan, Vanitha & Dawar, Niraj & Hulland, John, 2007.
"So You Want To Buy A Brand? Research Memoranda
015, Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization.
[Downloadable!] Bruce A. Babcock & Dermot J. Hayes & John D. Lawrence & Roxanne Clemens, 2007.
"Creating a Geographically Linked Brand for High-Quality Beef: A Case Study Midwest Agribusiness Trade Research and Information Center (MATRIC) Publications
07-mbp13, Midwest Agribusiness Trade Research and Information Center (MATRIC) at Iowa State University.
[Downloadable!] Rajagopal, 2007.
"Optimizing Franchisee Sales and Business Performance in Retail Food Sector Marketing Working Papers
2007-06-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
[Downloadable!] Jeon, Doh-Shin & Rochet, Jean-Charles, 2009.
"The Pricing of Academic Journals: A Two-Sided Market Perspective IDEI Working Papers
458, Institut d'Économie Industrielle (IDEI), Toulouse.
[Downloadable!] O'Reilly, Tim, 2007.
"What Is Web 2.0: Design Patterns and Business Models for the Next Generation of Software MPRA Paper
4578, University Library of Munich, Germany.
[Downloadable!] This page was last updated on 2009-12-13.
IDEAS at the Department of Economics , College of Liberal Arts and Sciences , University of Connecticut using RePEc data on a server sponsored by the Society for Economic Dynamics .