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Strategic Planning Satellite

In: The Future Of Food Business The Facts, The Impacts and The Acts

Author

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  • Marcos Fava Neves

    (University of Sao Paulo, Brazil)

Abstract

We present 15 words that represent fundamentally important aspects of contemporary strategic planning and management, each starting with a letter “P”, and which combine to form a satellite with the concept of “planning” in the centre. To be better prepared for the uncertain and turbulent future, companies should have this concept of a planning satellite deeply rooted in their systems. Table 12 shows the 15 Ps of strategic planning with appropriate elaborations…

Suggested Citation

  • Marcos Fava Neves, 2011. "Strategic Planning Satellite," World Scientific Book Chapters, in: The Future Of Food Business The Facts, The Impacts and The Acts, chapter 17, pages 89-93, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9789814365840_0017
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