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Building A Business With Components

In: Brains vs Capital Entrepreneurship for Everyone Lean, Smart, Simple

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  • Günter Faltin

Abstract

We have argued that the process of developing an entrepreneurial design is similar to composing a piece of music; it is a process in which you continue to hone, polish, and refine, until everything is in tune and every false note has been eliminated. The image of the composer fits our analogy in yet another way. As we understand the concept of entrepreneurship, we can take advantage of prefabricated components in the same way we put together melodies to create a musical whole. We actually “compose” a company.

Suggested Citation

  • Günter Faltin, 2018. "Building A Business With Components," World Scientific Book Chapters, in: Brains vs Capital Entrepreneurship for Everyone Lean, Smart, Simple, chapter 6, pages 73-87, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9789813234628_0006
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