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The Role of Social Media in Social Advocacy

In: DIGITAL ENABLEMENT The Consumerizational and Transformational Effects of Digital Technology

Author

Listed:
  • Shamshul Bahri
  • Ali Fauzi

Abstract

In recent years, the rapid uptake of information and communication technologies (ICTs) in Malaysian civil society has led to the growing participation in the political landscape as a means of addressing community development challenges. In this research-in-progress chapter, we aim to demonstrate the utility of social media technologies in enabling social advocacy. Based on an in-depth case study of the 2014 Soup Kitchen Ban in Kuala Lumpur, this study examines how social media can be used to organize grassroots and communities to push for change, giving rise to technology assisted social advocacy.

Suggested Citation

  • Shamshul Bahri & Ali Fauzi, 2018. "The Role of Social Media in Social Advocacy," World Scientific Book Chapters, in: Shan Ling Pan & M S Sandeep (ed.), DIGITAL ENABLEMENT The Consumerizational and Transformational Effects of Digital Technology, chapter 4, pages 71-81, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9789813209138_0004
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    More about this item

    Keywords

    Digital Enablement; ICT; Information Systems; China; Case Study; Qualitative;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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