Strategic Innovation and Sustained Growth Through Triad Strategic Communities — Comparative Case Analyses of Advanced ICT Companies in Europe, United States and Asia

This chapter discusses the process of executing a corporate micro-innovation strategy from the viewpoint of the triad system presented in Chapter 2 to develop a company’s current mainstay business (incremental innovation) while simultaneously implementing a strategy for future growth (radical innovation) at a time of dramatic change in an advanced ICT business environment where predicting the future is difficult. In addition to their formal organizations, the world’s most successful companies dynamically construct “strategic communities (SCs)” as informal networked organization structures to demonstrate their strategic innovation capabilities by constructing a strategic innovation system (SISs) which enables them to continually create new strategic innovation to achieve sustainable growth.This chapter presents new insights on SISs where leading companies successful in advanced ICT business (digital business including IoT, AI and big data) form triad SCs through dynamic SCs that overcome and transcend various boundaries within and outside their companies, dynamically integrate (converge) diverse, disparate knowledge, and create new products, new services and new business models.