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Development of organizational customer integration capabilities and implementation of customer integration in NPD and NSD

In: Innovation Heroes Understanding Customers as a Valuable Innovation Resource

Author

Listed:
  • Fiona Schweitzer
  • Joseph Tidd

Abstract

The following sections are included:Three process-related customer integration competencies and the customer orientation mindsetCustomer information acquisition capabilitiesCustomer information dissemination capabilitiesCustomer information utilization capabilitiesThe way ahead

Suggested Citation

  • Fiona Schweitzer & Joseph Tidd, 2018. "Development of organizational customer integration capabilities and implementation of customer integration in NPD and NSD," World Scientific Book Chapters, in: Innovation Heroes Understanding Customers as a Valuable Innovation Resource, chapter 6, pages 239-255, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9781786345370_0006
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    More about this item

    Keywords

    New Product Development; Customer Integration; Innovation; Innovation Tools;
    All these keywords.

    JEL classification:

    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D

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