IDEAS home Printed from https://ideas.repec.org/h/tkp/tiim13/s3_107-116.html
   My bibliography  Save this book chapter

Online Media Evaluation of Disaster Management

Author

Listed:
  • Panom Gunawong

    (Chiang Mai University, Thailand)

  • Jiratiwat Pongnaparuk

    (Chiang Mai University, Thailand)

Abstract

Purpose - Nowadays, natural disasters happen increasingly and create severe damage worldwide. Being prepared and responsive is of great necessity. Therefore, this study aimed to analyze the capacity and efficiency of the public sector in disaster management, especially regarding online media. Design/methodology/approach - The National Disaster Warning Centre (NDWC) in Thailand was the online media selected as a case study. The website was measured by criteria of the W3C (World Wide Web Consortium). The concept of content analysis was used to analyze the information on Twitterand Facebook during the worst flooding ever in Thailand during October, 2011. Findings - The online media in this study could be considered as a critical and useful tool for developing disaster management. However, the website concerned could not achieve the W3C standard, and Twitter could not interest people in society, due to its content. This fact is confirmed by Twitter having only 11,142 followers, while another NGO; #Thaiflood, had 107,680. Facebook faced the same problem as Twitter of drawing little attention or interaction from society. Practical implications - There are large gapsin the development of online media in the public sector. All media should be improved to meet the required standard, and be considered a reliable source for disaster management. Originality/value - Most e-government in Thailand, for example e-disaster, lacks evaluation of its capacity. This study provides and suggests insightful information for development. If the media could be improved, preparation for disaster would be better, and responses to it prompt.

Suggested Citation

  • Panom Gunawong & Jiratiwat Pongnaparuk, 2013. "Online Media Evaluation of Disaster Management," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management,, ToKnowPress.
    • Handle: RePEc:tkp:tiim13:s3_107-116
    as

    Download full text from publisher

    File URL: http://www.toknowpress.net/ISBN/978-961-6914-07-9/papers/S3_107-116.pdf
    File Function: full text
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:tkp:tiim13:s3_107-116. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Maks Jezovnik (email available below). General contact details of provider: http://www.toknowpress.net/conferences .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.