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Similarities and Differences of National Business Culture and Customs in the Nordic Countries and Serbia

Author

Listed:
  • Jovana Adzic

    (Educons University, Republic of Serbia)

  • Jasna Markovic

    (Educons University, Republic of Serbia)

  • Jelena Toskovic

    (Educons University, Republic of Serbia)

Abstract

In this paper, under the scrutiny of research are business practices and the current situation of the economy in the most developed Nordic countries which are members of the European Union like Denmark, Sweden and Finland, contrary to Serbia which is a country in transition and one of the Western Balkan candidate for membership in the European Union. Synonyms for the Nordic countries economy are macroeconomic stability and developed business culture, and that is the main reason why these countries are the best and representative examples that are taken as analysis subject in this paper. Serbia is also example of country and economy that is going through a major change and improvements. The aim of this paper is to analyze the macroeconomic indicators that represent the economic situation and the stability and features of national business practices and the similarities and differences between business culture between the three Nordic countries, on the one side, and Serbia.

Suggested Citation

  • Jovana Adzic & Jasna Markovic & Jelena Toskovic, 2014. "Similarities and Differences of National Business Culture and Customs in the Nordic Countries and Serbia," Human Capital without Borders: Knowledge and Learning for Quality of Life; Proceedings of the Management, Knowledge and Learning International Conference 2014,, ToKnowPress.
    • Handle: RePEc:tkp:mklp14:407-417
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