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Outsourcing and Offshoring Strategies of Multinational Companies in Asia

In: EU - Asean

Author

Listed:
  • Norbert Koubek

    (University of Wuppertal)

  • Stephan Weinert
  • Kirsten Meyer

    (University of Wuppertal)

Abstract

Offshoring to Asia has become an important strategy for many western companies to enh09ance competitive advantage. So far the majority of articles have focused exclusively on a specific topic such as offshoring strategies or typical offshoring locations. Yet little has been written about the interrelation of strategic aspects and regional considerations on the one hand and adequate underlying theoretical aspects on the other. Thus, this chapter tries to combine all three issues to provide a comprehensive picture of today's offshoring activities.

Suggested Citation

  • Norbert Koubek & Stephan Weinert & Kirsten Meyer, 2009. "Outsourcing and Offshoring Strategies of Multinational Companies in Asia," Springer Books, in: Paul J. J. Welfens & Cillian Ryan & Suthiphand Chirathivat & Franz Knipping (ed.), EU - Asean, chapter 12, pages 205-222, Springer.
    • Handle: RePEc:spr:sprchp:978-3-540-87389-1_13
    DOI: 10.1007/978-3-540-87389-1_13
    as

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