IDEAS home Printed from https://ideas.repec.org/h/spr/prbchp/978-3-319-33865-1_54.html
   My bibliography  Save this book chapter

Food Experiences: The Oldest Social Network…

In: Strategic Innovative Marketing

Author

Listed:
  • Teresa Tiago

    (University of the Azores)

  • Francisco Amaral

    (University of the Azores)

  • Flávio Tiago

    (University of the Azores)

Abstract

Tourists are placing their trust increasingly in users who upload comments on sites such as TripAdvisor, where they are encouraged to evaluate and describe their own vacation experiences. This phenomenon has led to a loss of importance of Opinion Makers, which has, traditionally, rated services and destinations based on tourism experiences. This work represents a more in-depth examination of the content of textual reviews of restaurants, classified by TripAdvisor “Top 10” in two different cities. A qualitative/quantitative analysis of information contained in these reviews was performed to identify references to dimensions of the DINESERV model and its variants. From this process, some traditional factors were identified. Additionally, a new one has been proposed, extending the conceptual model of institutional DINESERV. TripAdvisor profiles are calculated through a system of points that are assigned according to the number of contributions that users make to the system. However, this system does not take advantage of the richness and utility of textual reviews. This study proposes a new profile system, calculated from the DINESERV factors obtained from an analysis of the reviews; this system reflects with more consistency the real characteristics of users, since their feelings and experiences are taken into consideration in the profiles proposed. This new approach is not exclusive to the TripAdvisor system since the core model features online reviews about restaurants; thus, with minor changes, it can be adapted to other user-generated content sites, allowing the creation of a social knowledge management tool to help restaurants develop successful business strategies.

Suggested Citation

  • Teresa Tiago & Francisco Amaral & Flávio Tiago, 2017. "Food Experiences: The Oldest Social Network…," Springer Proceedings in Business and Economics, in: Androniki Kavoura & Damianos P. Sakas & Petros Tomaras (ed.), Strategic Innovative Marketing, pages 435-444, Springer.
    • Handle: RePEc:spr:prbchp:978-3-319-33865-1_54
    DOI: 10.1007/978-3-319-33865-1_54
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:prbchp:978-3-319-33865-1_54. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.