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Case 10 Advanced Micro Devices

In: Rising Stars

Author

Listed:
  • B. Rajesh Kumar

    (Institute of Management Technology)

Abstract

Advanced Micro Devices (AMD) was founded in the year 1969 as a Silicon Valley startup. It became a publicly held company in the year 1972. The common stock is currently listed on the Nasdaq Global Select Market (Nasdaq) under the symbol “AMD.” AMD is a global semiconductor company which services the computing and graphics market with CPU, GPU, APU, system on chip, and chipset product offerings. AMD offers one of the broadest portfolios of high-performance and adaptive processor technologies and leadership computing platforms for cloud, edge, and end devices. The AMD strategy is to create and deliver the world's leading high-performance CPUs and GPUs and to integrate them with hardware and software to build differentiated solutions. The company also invests in high-performance GPUs and software for markets such as gaming, compute, artificial intelligence, cloud gaming, and virtual and augmented reality. The major focus of the R&D strategy is to develop the next generation of CPU and GPU IP. The major aim is to design IP into the SoCs for the next generation of products with the intent to improve system performance. The focus of AMD is on creation of the next generation of products to benefit society and the planet. The mission of AMD is to promote environmental sustainability across its businesses and ensure safe and responsible workplaces in its global supply chain. The average book value as percent of market value of AMD was 5.4% during the period 2018–2021. The AMD stock had a cumulative monthly return of 250% during the 5-year period 2018–2022. The average growth rate of total assets and revenues during the period 2018–2021 was approximately 40%.

Suggested Citation

  • B. Rajesh Kumar, 2024. "Case 10 Advanced Micro Devices," Management for Professionals, in: Rising Stars, pages 75-82, Springer.
  • Handle: RePEc:spr:mgmchp:978-3-031-50032-9_10
    DOI: 10.1007/978-3-031-50032-9_10
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