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Product Viability

In: Software Product Management

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  • Timo Wagenblatt

Abstract

Product viabilityProduct viability PYPR dimension Product viability Viability is the ability of a software product to maintain itself or recover its potentials. Product viability is determined by three dimensions. Viable products need to be profitableProfitability , implementable, and scalable. Profitable products are probably the primary objective for most organizations. Generally, software product profitability compares revenues versus product-related costs. Products need to be implementable as the ease of implementation determines the speed of adoption. Products need to be scalable as the ability to scale determines the product growthProduct growth potential. This chapter describes in detail the Product Viability dimension that represents “The (Financial) Value-Based Part of the Software Product Manager Role.” The chapter explains the Product Viability dimension in much more detail, focusing on the techniques to assess, understand, monitor, and improve the financial and value-based part of the product manager role. I will introduce some of the tools, templates, and key performance indicators I used in my career, as well as the practices I learned and developed to assess and improve this important dimension.

Suggested Citation

  • Timo Wagenblatt, 2019. "Product Viability," Management for Professionals, in: Software Product Management, chapter 0, pages 177-225, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-030-19871-8_4
    DOI: 10.1007/978-3-030-19871-8_4
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