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Family Farming in Amazon: Solution to Food and Regional Competitiveness

In: Inequality, Poverty and Development in India

Author

Listed:
  • Alex Rotta Romani

    (Federal University of Rondônia (UNIR))

  • Flávio São Pedro Filho

    (Federal University of Rondônia (UNIR))

  • Jeoval Batista Silva

    (Federal University of Rondônia (UNIR))

  • Janilene Vasconcelos Melo

    (Federal University of Rondônia)

  • Jayashree Patil-Dake

    (KPB Hinduja College)

Abstract

The present study aims at strategies for competitive farming with sustainability. The research is based on “Theory U.” The study is of a qualitative nature, prepared through the Content Analysis Method, supported by bibliographical sources, to face empirically the strategy required to the sustainability with focus on competitive advantage. It is based upon three specific objectives. (1) To raise/craft the basic competitive strategies in the familiar farming activities (2) To analyze the operability of the strategies found in face of the perspective sustainability (3) To structure subsides to required innovation in socio-environmental sustainability with focus on family farming. It is observed that the adaptation of generators model of competitive advantage according to the theoretical concepts of Triple Bottom Line can direct the consecution of sustainable competitive advantages in the familiar farming activity.

Suggested Citation

  • Alex Rotta Romani & Flávio São Pedro Filho & Jeoval Batista Silva & Janilene Vasconcelos Melo & Jayashree Patil-Dake, 2017. "Family Farming in Amazon: Solution to Food and Regional Competitiveness," India Studies in Business and Economics, in: Utpal Kumar De & Manoranjan Pal & Premananda Bharati (ed.), Inequality, Poverty and Development in India, chapter 0, pages 407-422, Springer.
  • Handle: RePEc:spr:isbchp:978-981-10-6274-2_21
    DOI: 10.1007/978-981-10-6274-2_21
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