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The Effect of Perceived Usefulness, Perceived Ease of Use, Reward, and Perceived Risk toward E-Wallet Usage Intention

In: Eurasian Business and Economics Perspectives

Author

Listed:
  • Akmal Nashren Abd Malik

    (Faculty of Business and Management, Universiti Teknologi Mara)

  • Sharifah Nurafizah Syed Annuar

    (Faculty of Business and Management, Universiti Teknologi Mara)

Abstract

Entering the era of technology modernization, E-wallet can be considered as a leading method of payment that is continuously being used by the worldwide consumers. However, this type of services is still in the early stages and unfamiliar among Malaysian consumers. Until now, only few research papers were discovered toward the measurement of E-wallet usage intention in Malaysia. The factors affecting consumers’ intention toward the usage of E-wallet specifically among youth with range of age of 18–30 years old need to be examined in this paper. Perceived usefulness, perceived ease of use, perceived risk, and reward are the variables that are being used to identify the relationships with E-wallet usage intention by the consumers in Malaysia. To construct the conceptual framework, technology acceptance model (TAM) is selected for this research. The results show that perceived usefulness, perceived ease of use, and reward have a direct effect toward intention to use E-wallet. However, perceived risk has no direct effect toward intention to use E-wallet. There were 251 respondents, and an online questionnaire was used for data collection. This research paper expected to contribute to the literature particularly on E-wallet by finding causes that influence consumer usage intention toward E-wallet.

Suggested Citation

  • Akmal Nashren Abd Malik & Sharifah Nurafizah Syed Annuar, 2021. "The Effect of Perceived Usefulness, Perceived Ease of Use, Reward, and Perceived Risk toward E-Wallet Usage Intention," Eurasian Studies in Business and Economics, in: Mehmet Huseyin Bilgin & Hakan Danis & Ender Demir (ed.), Eurasian Business and Economics Perspectives, pages 115-130, Springer.
    • Handle: RePEc:spr:eurchp:978-3-030-65147-3_8
    DOI: 10.1007/978-3-030-65147-3_8
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