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Perceived Quality and Quality Inspection in the Light of Automotive Mobility’s Digital Transformation—A Perspective of Car Importers in Japan

In: Adopting and Adapting Innovation in Japan's Digital Transformation

Author

Listed:
  • David Marutschke

    (Osaka University of Economics)

Abstract

This chapter explores the impact of automotive mobility’s digital transformation on quality management and customer-perceived quality. Special focus is put on foreign car brands which are ranked among the most innovative within the automotive industry. The chapter studies the current quality inspection process of major car importers in Japan as well as customer evaluations on product quality and discusses the implications that emerging technology has on these issues. It is argued that the digital transformation contributes to an increase in product appeal and provides new opportunities to make vehicle inspections more efficient. On the other hand, quality problems recognized by customers may shift from defects and malfunctions to design-related usage problems during the transition period. Therefore, importers need to better integrate customer-perceived quality into the future inspection processes.

Suggested Citation

  • David Marutschke, 2023. "Perceived Quality and Quality Inspection in the Light of Automotive Mobility’s Digital Transformation—A Perspective of Car Importers in Japan," Economics, Law, and Institutions in Asia Pacific, in: Anshuman Khare & William W. Baber (ed.), Adopting and Adapting Innovation in Japan's Digital Transformation, chapter 0, pages 93-110, Springer.
  • Handle: RePEc:spr:eclchp:978-981-99-0321-4_6
    DOI: 10.1007/978-981-99-0321-4_6
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