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Markets and Marketing

In: The Construction Company in and out of Recession

Author

Listed:
  • Patricia M. Hillebrandt

    (University of Reading)

  • Jacqueline Cannon

    (Construction Forecasting and Research Ltd)

  • Peter Lansley

    (University of Reading)

Abstract

This chapter highlights the reduction in the scope of the domestic construction business (Section 4.2). It deals with the main markets in which construction firms operate, namely contracting (4.3), housing (4.4), property (4.5), mining and minerals (4.6), and international businesses (4.7). Under the contracting heading the response of contractors to falling workload and profits is briefly examined. A fuller study of contracting markets is undertaken in Chapter 5.

Suggested Citation

  • Patricia M. Hillebrandt & Jacqueline Cannon & Peter Lansley, 1995. "Markets and Marketing," Palgrave Macmillan Books, in: The Construction Company in and out of Recession, chapter 4, pages 63-76, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-349-24195-8_4
    DOI: 10.1007/978-1-349-24195-8_4
    as

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