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The Mindful Motivator

In: The New Influencing Toolkit

Author

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  • Tim Baker

Abstract

Medtronic is a wonderful illustration of the effective use of motivation as a strategy of influence. This multinational company is headquartered in Minneapolis and develops medical devices. By working closely with healthcare professionals around the world, Medtronic creates therapies to help make it possible for millions of people to resume everyday activities, return to work, and live better and longer lives. As a global leader in medical technology, Medtronic serves patients, and partners with medical professionals in 120 countries.

Suggested Citation

  • Tim Baker, 2015. "The Mindful Motivator," Palgrave Macmillan Books, in: The New Influencing Toolkit, chapter 0, pages 122-135, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-47016-4_12
    DOI: 10.1057/9781137470164_12
    as

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