IDEAS home Printed from https://ideas.repec.org/h/pal/palchp/978-1-137-44475-2_5.html
   My bibliography  Save this book chapter

How Can Clubs Innovate to Attract and Retain Members?

In: Membership in Service Clubs: Rotary’s Experience

Author

Listed:
  • Divya Wodon

    (Nonprofit Research Project)

  • Naina Wodon

    (Nonprofit Research Project)

  • Quentin Wodon

    (Nonprofit Research Project and World Bank)

Abstract

How can clubs innovate to attract and retain members? This chapter provides a partial answer to this question first by considering some of the priorities of Rotary’s North American Membership Strategic Plan as well as a number of pilot programs. Beyond these pilot programs the growth in membership ultimately will depend on the commitment of current Rotarians and clubs and the creativity with which they recruit new members. The chapter describes a few interesting membership initiatives that clubs have undertaken in district 7620, as well as the strategic plan of the district. How to create new clubs without weakening existing clubs is also briefly discussed.

Suggested Citation

  • Divya Wodon & Naina Wodon & Quentin Wodon, 2014. "How Can Clubs Innovate to Attract and Retain Members?," Palgrave Macmillan Books, in: Membership in Service Clubs: Rotary’s Experience, chapter 5, pages 46-60, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-44475-2_5
    DOI: 10.1057/9781137444752_5
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:palchp:978-1-137-44475-2_5. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.