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The Technology and its Applications

In: The Compliance Business and Its Customers

Author

Listed:
  • Edward Kasabov

    (University of Exeter Business School Exeter)

  • Alex Warlow

    (Noridol Ltd)

Abstract

Only the more relevant technological innovations and key technological applications used by customer compliance businesses are reported and assessed here. Emphasis is placed on the nature and role of data, databases, database marketing, call-centre technologies and Internet-related technology solutions, more specifically the design and use of websites for customer relationship management driven by very innovative back-office software.

Suggested Citation

  • Edward Kasabov & Alex Warlow, 2012. "The Technology and its Applications," Palgrave Macmillan Books, in: The Compliance Business and Its Customers, chapter 3, pages 21-35, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-27115-0_4
    DOI: 10.1057/9781137271150_4
    as

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