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Growth Through Innovation and Expansion

In: The Rise of Cass Business School

Author

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  • Allan P. O. Williams

Abstract

In business schools sustainable growth comes via various pathways, including: new degrees to open up new markets; expanding student intake on existing degrees; increasing fees; expanding and innovating in the executive development market; increasing research income and associated research activity. This chapter will focus on growth generated through degrees since it was this pathway that contributed most to the School’s resources.

Suggested Citation

  • Allan P. O. Williams, 2006. "Growth Through Innovation and Expansion," Palgrave Macmillan Books, in: The Rise of Cass Business School, chapter 9, pages 117-130, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-62481-8_9
    DOI: 10.1057/9780230624818_9
    as

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