IDEAS home Printed from https://ideas.repec.org/h/pal/palchp/978-0-230-55471-9_13.html
   My bibliography  Save this book chapter

The future of customer experience

In: Building Great Customer Experiences

Author

Listed:
  • Colin Shaw
  • John Ivens

Abstract

So that’s it. Hopefully reading this book is your first step to building great customer experiences. We hope you have now joined the growing band of people preparing for the customer experience tsunami. We hope that you now recognise that the customer experience is the next competitive battleground, as do the senior business leaders we have spoken with. We believe we have highlighted some of the problems and pitfalls, opportunities and solutions before you.

Suggested Citation

  • Colin Shaw & John Ivens, 2002. "The future of customer experience," Palgrave Macmillan Books, in: Building Great Customer Experiences, chapter 13, pages 210-214, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-55471-9_13
    DOI: 10.1057/9780230554719_13
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:palchp:978-0-230-55471-9_13. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.