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Strategic Decision-Making About Technology-Based Projects: Development and Use of a Risk Reference Framework

Author

Listed:
  • Johannes I. M. Halman
  • Jimme A. Keizer
  • Michael Song

Abstract

This chapter describes the development and use of a risk reference framework for diagnosing risks in technology-based projects. The risk reference framework consists of 12 main risk categories and 142 connected critical innovation issues. This framework has been developed for a globally operating company in the fast moving consumer goods industry. The development has been based on data from 114 interviews with professionals in product innovation, in-depth risk analyses carried out for 8 breakthrough projects, input from a panel with experts in product innovation, and an extensive literature review. The use of the risk reference framework as an essential part of a formal risk assessment process is explained.

Suggested Citation

  • Johannes I. M. Halman & Jimme A. Keizer & Michael Song, 2004. "Strategic Decision-Making About Technology-Based Projects: Development and Use of a Risk Reference Framework," Palgrave Macmillan Books,, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-51277-1_18
    DOI: 10.1057/9780230512771_18
    as

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