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From Soaps to Software to Soaps — Wipro Acquires Unza India Inc: Acquiring its Way to a Global Footprint

In: India: Acquiring its Way to a Global Footprint

Author

Listed:
  • Monica Khanna

Abstract

Wipro had acquired Unza Limited, South-East Asia’s largest independent manufacturer and marketer of personal care products with operations in over 40 countries, to expand its consumer care division. This was the company’s biggest acquisition across all its business divisions, giving it immediate access to the South-East Asian markets and production capabilities. Would this acquisition add value and help make Wipro an aggressive player in the fast moving consumer goods (FMCG) category, even though it was primarily known as a software giant in India and abroad?

Suggested Citation

  • Monica Khanna, 2012. "From Soaps to Software to Soaps — Wipro Acquires Unza India Inc: Acquiring its Way to a Global Footprint," Palgrave Macmillan Books, in: Suseela Yesudian (ed.), India: Acquiring its Way to a Global Footprint, chapter 4, pages 37-48, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-36353-3_4
    DOI: 10.1057/9780230363533_4
    as

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