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Neuroeconomics

In: Rethinking Rational Choice Theory

Author

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  • Jan Jonge

Abstract

Many behavioural economists have become interested in neuroscience. They have great expectations that the new techniques of brain imaging will enable them to learn what goes on in the human mind. Though the results of this cooperation between economists, psychologists and neuroscientists are still poor, there is already some talk about a theory of neuroeconomics.

Suggested Citation

  • Jan Jonge, 2012. "Neuroeconomics," Palgrave Macmillan Books, in: Rethinking Rational Choice Theory, chapter 0, pages 50-70, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-35554-5_5
    DOI: 10.1057/9780230355545_5
    as

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