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Francesca Checchinato

Personal Details

First Name:Francesca
Middle Name:
Last Name:Checchinato
Suffix:
RePEc Short-ID:pch994
[This author has chosen not to make the email address public]
http://checchinato.wordpress.com

Affiliation

Dipartimento di Management
Università Ca' Foscari Venezia

Venezia, Italy
http://www.unive.it/management
RePEc:edi:mdvenit (more details at EDIRC)

Research output

as
Jump to: Working papers Articles

Working papers

  1. Francesca Checchinato & Lala Hu, 2018. "Managing digital marketing strategies in emerging markets: The case of China," Working Papers 12, Department of Management, Università Ca' Foscari Venezia.
  2. Francesca Checchinato & Lala Hu & Tiziano Vescovi, 2014. "Do distributors really know the product? Approaching emerging markets through exports," Working Papers 19, Department of Management, Università Ca' Foscari Venezia.
  3. Alessandra Perri & Francesca Checchinato & Cinzia Colapinto, 2013. "The hidden costs of going global: insights from firms' entry into foreign markets," Working Papers 26, Department of Management, Università Ca' Foscari Venezia.
  4. Francesca Checchinato & Lala Hu & Alessandra Perri & Tiziano Vescovi, 2013. "Internationalization of a Chinese "born glocal" brand: the case of Goodbaby," Working Papers 25, Department of Management, Università Ca' Foscari Venezia.

Articles

  1. Christian Caldato & Simone Benedetto & Francesca Checchinato, 2020. "Measuring the Effects of Video Advertising on Brand Associations," Micro & Macro Marketing, Società editrice il Mulino, issue 2, pages 395-415.
  2. Francesca Checchinato & Marta Disegna & Tiziano Vescovi, 2018. "The challenge of publishing research about a never-ending subject for marketing scholars: The country of origin," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 28(2), pages 160-165, April.
  3. Francesca Checchinato, 2018. "Introduzione. Dall'eWom allo showrooming: nuovi contesti e prospettive per la ricerca di marketing," Micro & Macro Marketing, Società editrice il Mulino, issue 1, pages 11-14.
  4. Francesca Checchinato & Giulia Zanichelli, 2016. "An analysis of factors influencing the online presence in distant countries: the case of italian fashion brands in china," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2016(3), pages 45-67.
  5. Francesca Checchinato & Marta Disegna & Tiziano Vescovi, 2013. "Does country of origin affect brand associations? The case of Italian brands in China," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 23(4), pages 409-421, September.
  6. Francesca Checchinato & Lala Hu & Tiziano Vescovi, 2013. "The communication of foreign products in China through the store: an empirical analysis," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 41-57, December.
  7. Francesca Checchinato, 2011. "Tre imprese italiane nel mercato cinese: le esperienze di Illycaffè, Irsap e Faam. Intervista a Giovanni Loser, Fabrizio Rossi e Federico Vitali," Micro & Macro Marketing, Società editrice il Mulino, issue 3, pages 605-614.
  8. Francesca Checchinato & Paola Gazzola, 2009. "Web 2.0: un'indagine sulle societ? di calcio italiane," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2009(1), pages 45-70.
  9. Umberto Collesei & Francesca Checchinato, 2007. "Le alleanze di marketing nelle imprese italiane," Micro & Macro Marketing, Società editrice il Mulino, issue 2, pages 201-220.
  10. Francesca Checchinato & Tiziano Vescovi, 2005. "Opportunit? e problemi nello sviluppo di una strategia di co-branding," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2005(1).
  11. Tiziano Vescovi & Francesca Checchinato, 2004. "Luoghi d'esperienza e strategie competitive nel dettaglio," Micro & Macro Marketing, Società editrice il Mulino, issue 3, pages 595-608.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. Alessandra Perri & Francesca Checchinato & Cinzia Colapinto, 2013. "The hidden costs of going global: insights from firms' entry into foreign markets," Working Papers 26, Department of Management, Università Ca' Foscari Venezia.

    Cited by:

    1. Francesca Checchinato & Giulia Zanichelli, 2016. "An analysis of factors influencing the online presence in distant countries: the case of italian fashion brands in china," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2016(3), pages 45-67.

Articles

  1. Francesca Checchinato & Marta Disegna & Tiziano Vescovi, 2013. "Does country of origin affect brand associations? The case of Italian brands in China," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 23(4), pages 409-421, September.

    Cited by:

    1. Tiziano Vescovi & Charlotte Pellizzari, 2017. "Europe goes Chinese? The impact of Chinese globetrotters on European luxury shops," Working Papers 06, Department of Management, Università Ca' Foscari Venezia.
    2. Francesca Checchinato & Lala Hu & Tiziano Vescovi, 2013. "The communication of foreign products in China through the store: an empirical analysis," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 41-57, December.

  2. Umberto Collesei & Francesca Checchinato, 2007. "Le alleanze di marketing nelle imprese italiane," Micro & Macro Marketing, Società editrice il Mulino, issue 2, pages 201-220.

    Cited by:

    1. Francesca Checchinato & Lala Hu & Tiziano Vescovi, 2013. "The communication of foreign products in China through the store: an empirical analysis," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 41-57, December.

More information

Research fields, statistics, top rankings, if available.

Statistics

Access and download statistics for all items

Co-authorship network on CollEc

NEP Fields

NEP is an announcement service for new working papers, with a weekly report in each of many fields. This author has had 4 papers announced in NEP. These are the fields, ordered by number of announcements, along with their dates. If the author is listed in the directory of specialists for this field, a link is also provided.
  1. NEP-CSE: Economics of Strategic Management (4) 2013-12-15 2013-12-15 2014-11-07 2018-09-24
  2. NEP-INT: International Trade (3) 2013-12-15 2013-12-15 2014-11-07
  3. NEP-TRA: Transition Economics (3) 2013-12-15 2014-11-07 2018-09-24
  4. NEP-MKT: Marketing (2) 2013-12-15 2018-09-24
  5. NEP-CNA: China (1) 2018-09-24
  6. NEP-ENT: Entrepreneurship (1) 2014-11-07
  7. NEP-ICT: Information and Communication Technologies (1) 2018-09-24
  8. NEP-IPR: Intellectual Property Rights (1) 2013-12-15
  9. NEP-PAY: Payment Systems and Financial Technology (1) 2018-09-24
  10. NEP-SBM: Small Business Management (1) 2014-11-07

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