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Sunny Bose


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First Name: Sunny
Middle Name:
Last Name: Bose

RePEc Short-ID: pbo597

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ICFAI University
Location: India, Dehradun


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  1. Sunny BOSE & Venu Gopal RAO, 2011. "Perceived benefits of customer loyalty programs: validating the scale in the Indian context," Management & Marketing, Economic Publishing House, vol. 6(4), Winter.


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