Information about:
David Glen Mick

Other registered authors

Email: [This author has chosen not to make the email address public]
Homepage: http://gates.comm.virginia.edu/dgm9t/
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Phone:

Affiliation

• McIntire School of Commerce
  University of Virginia

  Location: Charlottesville, Virginia (United States)
  Homepage: http://www.comm.virginia.edu/
  Email:
  Phone:
  Fax:
  Postal: P.O. Box 400173, Charlottesville, VA 22904-4173
  Handle: RePEc:edi:scuvaus (registered authors at this institution)

Articles

1. McQuarrie, Edward F & Mick, David Glen, 2003. " Visual and Verbal Rhetorical Figures under Directed Processing versus Incidental Exposure to Advertising," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 29(4), pages 579-87, March.

2. McQuarrie, Edward F & Mick, David Glen, 1999. "Visual Rhetoric in Advertising: Text-Interpretive, Experimental, and Reader-Response Analyses," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 26(1), pages 37-54, June.

3. Mick, David Glen & Fournier, Susan, 1998. "Paradoxes of Technology: Consumer Cognizance, Emotions, and Coping Strategies," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 25(2), pages 123-43, September.

4. McQuarrie, Edward F & Mick, David Glen, 1996. "Figures of Rhetoric in Advertising Language," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 22(4), pages 424-38, March.

5. Mick, David Glen, 1996. "Are Studies of Dark Side Variables Confounded by Socially Desirable Responding? The Case of Materialism," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 23(2), pages 106-19, September.

6. Mick, David Glen, 1992. "Levels of Subjective Comprehension in Advertising Processing and Their Relations to Ad Perceptions, Attitudes, and Memory," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 18(4), pages 411-24, March.

7. McQuarrie, Edward F & Mick, David Glen, 1992. "On Resonance: A Critical Pluralistic Inquiry into Advertising Rhetoric," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 19(2), pages 180-97, September.

8. Mick, David Glen & Buhl, Claus, 1992. "A Meaning-Based Model of Advertising Experiences," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 19(3), pages 317-38, December.

9. Mick, David Glen & DeMoss, Michelle, 1990. "Self-Gifts: Phenomenological Insights from Four Contexts," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 17(3), pages 322-32, December.

10. Mick, David Glen, 1986. "Consumer Research and Semiotics: Exploring the Morphology of Signs, Symbols, and Significance," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 13(2), pages 196-213, September.

This page was last updated on 2008-9-25.