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Branchenskizze: Ostdeutsches Verlags- und Druckgewerbe

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  • Beer, Siegfried

Abstract

Das Verlags- und Druckgewerbe in Ostdeutschland hat eine gespaltene Entwicklung genommen. Während die Unternehmen des Druckgewerbes ihre Produktion kräftig erhöhten und damit ihre Marktposition erheblich verbesserten, haben die Verlage, u. a. wegen der schwierigen Lage auf dem Zeitungsmarkt in den neuen Ländern, nur eine gemäßigte Produktions- und Umsatzentwicklung genommen. Die Unternehmen des Druckgewerbes arbeiten dadurch bereits ähnlich produktiv wie die Unternehmen in Westdeutschland.

Suggested Citation

  • Beer, Siegfried, 2001. "Branchenskizze: Ostdeutsches Verlags- und Druckgewerbe," Wirtschaft im Wandel, Halle Institute for Economic Research (IWH), vol. 7(3), pages 62-63.
    • Handle: RePEc:zbw:iwhwiw:iwh-3-01-4
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