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Development Of A Financial Model In A Business: The Case Of A Company In Plastics Industry

Author

Listed:
  • JAKI, Alexander

    (Department of Business Administration TEI of East Macedonia and Thrace, Kavala, Greece.)

  • AITSIDIS, Charalampos

    (Department of Business Administration TEI of East Macedonia and Thrace, Kavala, Greece.)

  • PANAGIOTOPOULOS, Fotios

    (Department of Business Administration TEI of East Macedonia and Thrace, Kavala, Greece.)

  • MADITINOS, Dimitrios

    (Department of Business Administration TEI of East Macedonia and Thrace, Kavala, Greece.)

Abstract

The purpose of this study is to analyze and explore thoroughly the economic situation of one of the leading European producers of masterbatches and agricultural films, hereafter (PK SA) and to propose various ways of development and expansion. In this paper, the operational analysis tools (PEST, SWOT and Porter) were used to analyze the company's external and internal environment. Next, a financial analysis based on the financial data of PK SA was carried out. Moreover, a financial model for the years 2012-2016 has been constructed in Excel so that by using possible future scenarios to forecast the financial future of the company for the next five years 2017-2021. The conclusions show that the company has a great potential to increase sales and profits, exploiting its potential and, above all, its extroversion, can achieve further growth over the next five years.

Suggested Citation

  • JAKI, Alexander & AITSIDIS, Charalampos & PANAGIOTOPOULOS, Fotios & MADITINOS, Dimitrios, 2019. "Development Of A Financial Model In A Business: The Case Of A Company In Plastics Industry," Studii Financiare (Financial Studies), Centre of Financial and Monetary Research "Victor Slavescu", vol. 23(4), pages 21-38, December.
  • Handle: RePEc:vls:finstu:v:23:y:2019:i:4:p:21-38
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    More about this item

    Keywords

    PEST; SWOT; Porter; Financial analysis; WACC;
    All these keywords.

    JEL classification:

    • G17 - Financial Economics - - General Financial Markets - - - Financial Forecasting and Simulation
    • C88 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Other Computer Software

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