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Advertising and Competition

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Author Info
Lester G. Telser
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File URL: http://www.journals.uchicago.edu/cgi-bin/resolve?id=doi:10.1086/258962
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Article provided by University of Chicago Press in its journal The Journal of Political Economy.

Volume (Year): 72 (1964)
Issue (Month): ()
Pages: 537
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Handle: RePEc:ucp:jpolec:v:72:y:1964:p:537

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  1. Doraszelski, Ulrich & Draganska, Michaela & Clark, C. Robert, 2007. "Information or Persuasion? An Empirical Investigation of the Effect of Advertising on Brand Awareness and Perceived Quality using Panel Data," Research Papers 1971, Stanford University, Graduate School of Business. [Downloadable!]
  2. Chang-Yang Lee, 2002. "Advertising, Its Determinants, and Market Structure," Review of Industrial Organization, Springer, vol. 21(1), pages 89-101, August. [Downloadable!] (restricted)
  3. KV, Bhanu Murthy & Deb, Ashis Taru, 2008. "Theoretical Framework Of Competition As Applied To Banking Industry," MPRA Paper 7465, University Library of Munich, Germany. [Downloadable!]
  4. KV, BHANU MURTHY & Deb, Ashis Taru, 2008. "Operationalizing and Measuring Competition: Determinants of Competition in Private Banking Industry in India," MPRA Paper 7463, University Library of Munich, Germany. [Downloadable!]
  5. Victor Tremblay & Stephen Polasky, 2002. "Advertising with Subjective Horizontal and Vertical Product Differentiation," Review of Industrial Organization, Springer, vol. 20(3), pages 253-265, May. [Downloadable!] (restricted)
  6. Genesove, David & Simhon, Avi, 2008. "Seasonality and the Effect of Advertising on Price," CEPR Discussion Papers 6999, C.E.P.R. Discussion Papers. [Downloadable!] (restricted)
  7. Tülin Erdem & Michael Keane & Baohong Sun, 2008. "The impact of advertising on consumer price sensitivity in experience goods markets," Quantitative Marketing and Economics, Springer, vol. 6(2), pages 139-176, June. [Downloadable!] (restricted)
  8. C. Clark & Ulrich Doraszelski & Michaela Draganska, 2009. "The effect of advertising on brand awareness and perceived quality: An empirical investigation using panel data," Quantitative Marketing and Economics, Springer, vol. 7(2), pages 207-236, June. [Downloadable!] (restricted)
  9. David Soberman, 2002. "Informative Advertising: An Alternate Viewpoint and Implications," Review of Marketing Science Working Papers 1-3-1009, Berkeley Electronic Press. [Downloadable!]
  10. Matthias R. Greuner, David R. Kamerschen, Peter G. Klein, 2000. "The Competitive Effects of Advertising in the US Automobile Industry, 1970–94," International Journal of the Economics of Business, Taylor and Francis Journals, vol. 7(3), pages 245-261, November. [Downloadable!] (restricted)
  11. Juan Gabriel Brida & Stefan Franz Schubert, 2008. "The Economic Effects Of Advertising On Tourism Demand," Economics Bulletin, Economics Bulletin, vol. 6(45), pages 1-16. [Downloadable!]
  12. Lupton, Sylvie, 2009. "Commerce équitable et signaux : entre information et illusion
    [Fair trade and signalling: information and illusion]    ," MPRA Paper 14560, University Library of Munich, Germany, revised 28 Mar 2009. [Downloadable!]
  13. E. Eckard, 1998. "The NCAA Cartel and Competitive Balance in College Football," Review of Industrial Organization, Springer, vol. 13(3), pages 347-369, June. [Downloadable!] (restricted)
  14. Wang, Shinn-Shyr & Stiegert, Kyle W., 2006. "The Duopolistic Firm with Endogenous Risk Control: Case of Persuasive Advertising and Product Differentiation," Staff Paper Series 496, University of Wisconsin, Agricultural and Applied Economics. [Downloadable!]
  15. Haan, Marco A. & Moraga-Gonzalez, Jose L., 2009. "Advertising for attention in a consumer search model," IESE Research Papers D/794, IESE Business School. [Downloadable!]
    Other versions:
  16. Luca Bonardi, 2001. "Analysis of the Relationship Between Advertising, Concentration and Profitability in the United States Manufacturing Industry," Fordham Economics Dissertations 2002.3, Fordham University, Department of Economics. [Downloadable!]
  17. Hans G. Monissen, 1975. ""Economics and the Public Purpose" - Some, Discussion Points Related to Chapter Three of John K.Galbraith's Homonymous Book," Swiss Journal of Economics and Statistics (SJES), Swiss Society of Economics and Statistics (SSES), vol. 111(III), pages 317-336, September. [Downloadable!]
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