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Social media communication of public institutions. Case study: Representation of the European Commission in Romania

Author

Listed:
  • Mihaela Rus

    (Ovidius University of Constanta, Faculty of Law and Administrative Sciences)

  • Tanase Tasen?e

    (Ovidius University of Constanta, Faculty of Law and Administrative Sciences)

  • Valentina Camara

    (Ovidius University of Constanta, Faculty of Law and Administrative Sciences)

Abstract

With the development of social networks and their becoming as the main means of informing citizens about the activities of local, central and European public administration, more and more institutions have synchronized their institutional communication strategy with the functioning mechanisms and characteristics of Social Media. At the same time, in the age of social networks, concepts for authority and control of the public message have been reconfigured, and most public institutions have understood that in Social Media (Facebook, Twitter, LinkedIn, Instagram, Youtube, etc.), institutions do not have control over the message, but the essential role in the dissemination and control of the message is played by the online public.

Suggested Citation

  • Mihaela Rus & Tanase Tasen?e & Valentina Camara, 2021. "Social media communication of public institutions. Case study: Representation of the European Commission in Romania," Technium Social Sciences Journal, Technium Science, vol. 17(1), pages 119-135, March.
  • Handle: RePEc:tec:journl:v:17:y:2021:i:1:p:119-135
    as

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    File URL: https://techniumscience.com/index.php/socialsciences/article/view/2868
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    References listed on IDEAS

    as
    1. Sorin SUCIU & Dalia PETCU, 2012. "Social media and political unrest," Anale. Seria Stiinte Economice. Timisoara, Faculty of Economics, Tibiscus University in Timisoara, vol. 0, pages 843-847, May.
    2. Mihaela Rus & Mihaela Luminita Sandu & Tanase Tasente, 2020. "Special issue - Public policy proposals in Romania. Case studies," Technium Social Sciences Journal, Technium Science, vol. 3(2), pages 1-38, February.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    communication; media; institutions.;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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