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From "Management Ideology" to "Management Fashion": A Comparative Analysis of Two Key Concepts in the Sociology of Management Knowledge

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  • Tamar Parush

Abstract

How is the emerging research into "management fashion" related to the more established study of "management ideology?" To tackle this question, this paper presents a comparative analysis of these two concepts, which are both key concepts in the sociology of management knowledge, and of the two respective literatures that build on them. I show that the two literatures have much in common, both theoretically and methodologically; at the same time, they reflect quite different, and even complementary, perspectives on the social mechanisms through which management knowledge is created and disseminated. Then, the hypothesis is raised that in recent years, the study of management fashions has come to replace, at least in part, the study of management ideologies. The rise of "management fashion" as a research subject, and the concomitant retreat of "management ideology," are therefore attributed to fashion dynamics and to ideological developments in the academic field of management and organization studies.

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  • Tamar Parush, 2008. "From "Management Ideology" to "Management Fashion": A Comparative Analysis of Two Key Concepts in the Sociology of Management Knowledge," International Studies of Management & Organization, Taylor & Francis Journals, vol. 38(1), pages 48-70, January.
  • Handle: RePEc:taf:mimoxx:v:38:y:2008:i:1:p:48-70
    DOI: 10.2753/IMO0020-8825380103
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    Cited by:

    1. Joé T. Martineau & Kevin J. Johnson & Thierry C. Pauchant, 2017. "The Pluralist Theory of Ethics Programs Orientations and Ideologies: An Empirical Study Anchored in Requisite Variety," Journal of Business Ethics, Springer, vol. 142(4), pages 791-815, June.
    2. Tutar Hasan & Sarkhanov Teymur, 2022. "Tracing Management Fashions in Selected Indices: A Descriptive Statistical Study," Organizacija, Sciendo, vol. 55(3), pages 199-213, August.
    3. Dag Madsen & Kåre Slåtten, 2013. "The Role of the Management Fashion Arena in the Cross-National Diffusion of Management Concepts: The Case of the Balanced Scorecard in the Scandinavian Countries," Administrative Sciences, MDPI, vol. 3(3), pages 1-33, August.
    4. Dag Øivind Madsen & Kåre Slåtten, 2015. "The Balanced Scorecard: Fashion or Virus?," Administrative Sciences, MDPI, vol. 5(2), pages 1-35, June.

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