Public Television Programming Strategy Before and After Competition: The Greek Case
AbstractThis study analyzes the changes introduced to public television programming by commercial competition. The examination of Greek television programs from 1987-1989, before free competition began, and 1990-1992, after competition was introduced, reveals after competition public television broadcasters developed similar programs to those of their private counterparts.
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Bibliographic InfoArticle provided by Taylor & Francis Journals in its journal Journal of Media Economics.
Volume (Year): 17 (2004)
Issue (Month): 3 ()
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- Wolfgang Fellner & Andrea Grisold, 2009. "Positioning Public Service Broadcasting in a Competitive TV Market: Small Country Programming Strategies based on a Wide-Reach Genre," Department of Economics Working Papers wuwp129, Vienna University of Economics, Department of Economics.
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