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What’s in store: prospects and challenges for American street-level commerce

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  • Conrad Kickert

Abstract

This paper surveys dynamics and trends that have influenced and continue to influence the three key tenants of American urban storefronts: retailers, food services, and personal services. By connecting academic literature, economic statistics, and real estate and marketing industry reports, the article outlines what these three street-level industries can expect in the foreseeable future. E-commerce, the experience economy, the Maker Economy, and regulatory, cultural and demographic shifts will have a profound impact on American urban storefronts – but certainly not always a negative one. Urban designers have a key role in ensuring vibrant, inclusive and resilient commercial streets.

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  • Conrad Kickert, 2021. "What’s in store: prospects and challenges for American street-level commerce," Journal of Urban Design, Taylor & Francis Journals, vol. 26(2), pages 159-177, March.
    • Handle: RePEc:taf:cjudxx:v:26:y:2021:i:2:p:159-177
    DOI: 10.1080/13574809.2019.1686352
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