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Strengths Weakness Opportunities and Threats Analysis of Aquatic Tourism in Nigeria

Author

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  • Ademuyiwa OLADELE

    (Department of Fisheries and Aquaculture Federal University Dutsinma Dutsinma Nigeria)

  • Oghenetejiri DIGUN-AWETO

    (TREES Tourism Research in Economic Environs and Society North West University Potchefstroom South Africa)

Abstract

Nigeria is a maritime country with diverse resources of fresh brackish and marine waters However these endowments have not been developed into a vibrant aquatic tourism industry This review paper appraised the state of aquatic tourism in Nigeria using SWOT analysis The presence of abundant water resources job creation and revenue generation are strong points of Nigeria s aquatic tourism industry while extensive coastline conservation of cultural heritage availability of labor and the large domestic market for tourism products are some of the prospects of aquatic tourism in the country Conversely some of the challenges facing the industry include social unrest and insecurity water pollution and corruption Some of the low points of aquatic industry are poor infrastructural development limited engagement of host communities non implementation of tourism master plan and poverty level among Nigerians Healthy involvement of all tourism stakeholders is necessary to ensure an all round development of aquatic tourism in Nigeria

Suggested Citation

  • Ademuyiwa OLADELE & Oghenetejiri DIGUN-AWETO, 2017. "Strengths Weakness Opportunities and Threats Analysis of Aquatic Tourism in Nigeria," Journal of Advanced Research in Management, ASERS Publishing, vol. 8(6), pages 1259-1267.
    • Handle: RePEc:srs:jemt00:v:8:y:2017:i:6:p:1259-1267
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