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Big Data aus wettbewerblicher Sicht
[Big Data from a Competitive Perspective]

Author

Listed:
  • Ralf Dewenter

    (Helmut-Schmidt-Universität)

  • Hendrik Lüth

    (Helmut-Schmidt-Universität)

Abstract

Zusammenfassung Geschäftsmodelle der digitalen Ökonomie basieren auf dem Angebot von Inhalten und Diensten, die von den Kunden teilweise mit personenbezogenen Informationen bezahlt werden. Vorteile entstehen, weil dies zu einer effizienteren Bereitstellung von Gütern und Dienstleistungen führen kann. Nachteile liegen bei einer Gefährdung des Datenschutzes. Wettbewerbsprobleme ergeben sich, wenn es durch Big Data zu einem Zuwachs von Marktmacht kommt. Die Autoren halten die Instrumente des Wettbewerbsrechts durchaus für tauglich, um diese Probleme zu bewältigen. Allerdings sollte das Datenschutzrecht an die digitale Wirtschaft angepasst werden. Insbesondere sollte Transparenz darüber herrschen, wie die Plattformen die erhobenen Daten verwenden und welche Daten überhaupt gesammelt werden.

Suggested Citation

  • Ralf Dewenter & Hendrik Lüth, 2016. "Big Data aus wettbewerblicher Sicht [Big Data from a Competitive Perspective]," Wirtschaftsdienst, Springer;ZBW - Leibniz Information Centre for Economics, vol. 96(9), pages 648-654, September.
  • Handle: RePEc:spr:wirtsc:v:96:y:2016:i:9:d:10.1007_s10273-016-2029-6
    DOI: 10.1007/s10273-016-2029-6
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    Citations

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    Cited by:

    1. Budzinski, Oliver, 2017. "Wettbewerbsregeln für das Digitale Zeitalter - Die Ökonomik personalisierter Daten, Verbraucherschutz und die 9. GWB-Novelle," Ilmenau Economics Discussion Papers 108, Ilmenau University of Technology, Institute of Economics.
    2. Budzinski, Oliver & Grusevaja, Marina, 2017. "Die Medienökonomik personalisierter Daten und der Facebook-Fall," Ilmenau Economics Discussion Papers 107, Ilmenau University of Technology, Institute of Economics.
    3. Katarina Barley & Achim Wambach & Ralf Dewenter & Christian Hildebrandt & Hamidreza Hosseini & Holger Schmidt & Peter Buxmann, 2018. "Big Data as a Business Model: How Should we Deal with the Power of Internet Companies?," ifo Schnelldienst, ifo Institute - Leibniz Institute for Economic Research at the University of Munich, vol. 71(10), pages 03-21, May.
    4. Bartelt, Nadja, 2018. "Bundling in Internetmärkten: Ökonomische Besonderheiten, Wettbewerbseffekte und Regulierungsimplikationen," Ilmenau Economics Discussion Papers 120, Ilmenau University of Technology, Institute of Economics.
    5. Haucap, Justus, 2018. "Big Data aus wettbewerbs- und ordnungspolitischer Perspektive," DICE Ordnungspolitische Perspektiven 96, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).

    More about this item

    JEL classification:

    • K21 - Law and Economics - - Regulation and Business Law - - - Antitrust Law
    • L12 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Monopoly; Monopolization Strategies
    • L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
    • L41 - Industrial Organization - - Antitrust Issues and Policies - - - Monopolization; Horizontal Anticompetitive Practices

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