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Die Managementkonzepte von Ferdinand Piëch und Jack Welch — ein Rekonstruktionsansatz

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  • Matthias Graumann

    (Seminar für Allgemeine Betriebswirtschaftslehre und Organisationslehre)

Abstract

Summary Volkswagens’s Ferdinand Piëch and General Electric’s Jack Welch are both successful topmanagers with similar personalities. Both have a huge amount of aggressive energy, both get involved in the operative business and both are competent. But their management concepts are different. An analysis based on a knowledge-theoretic approach for modelling management concepts shows that Piëch’s und Welch’s attitudes differ regarding strategy, organization and controlling. They are similar only with respect to the organizational design of the board: Both like to concentrate all power on themselves.

Suggested Citation

  • Matthias Graumann, 2004. "Die Managementkonzepte von Ferdinand Piëch und Jack Welch — ein Rekonstruktionsansatz," Schmalenbach Journal of Business Research, Springer, vol. 56(3), pages 282-298, May.
    • Handle: RePEc:spr:sjobre:v:56:y:2004:i:3:d:10.1007_bf03372738
    DOI: 10.1007/BF03372738
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    Keywords

    M10;

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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