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Франчайзинг В Сфере Культуры

Author

Listed:
  • Ситницкий М.

    (Киевский национальный университет имени Тараса Шевченко, Киев)

Abstract

Обоснована актуальность развития франчайзинговых отношений в сфере культуры в Украине, предложено авторское определение "франчайзинга в сфере культуры" как экономической категории и систематизированы, основные преимущества и недостатки франчайзинга в сфере культуры.

Suggested Citation

  • Ситницкий М., 2013. "Франчайзинг В Сфере Культуры," Bulletin of Taras Shevchenko National University of Kyiv. Economics. Вісник Киiвського нацiонального унiверситету iм. Тараса Шевченка. Серiя: Економiка, CyberLeninka;Издательско-полиграфический центр «Киевский университет», issue 145, pages 57-59.
    • Handle: RePEc:scn:013723:15115392
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