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Article Review :The Role Of Urban Marketing In Local Economic Development A Political Economic Perspective

Author

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  • Franklin OBENG-ODOOM

    (Department of Political Economy, University of Sydney Merewether Building, Sydney, 2006, NSW, Australia)

Abstract

The aggressive marketing of cities to attract private finance and capital is one important aspect of municipal neoliberalism. Urban marketing, as it is called, is said to be the the surest way to deliver urban economic development. Using a political-economic framework, this paper provides an alternative analysis of urban marketing, and highlights other avenues for addressing the urban question.

Suggested Citation

  • Franklin OBENG-ODOOM, 2010. "Article Review :The Role Of Urban Marketing In Local Economic Development A Political Economic Perspective," Theoretical and Empirical Researches in Urban Management, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 5(5(14)), pages 165-171, February.
  • Handle: RePEc:rom:terumm:v:5:y:2010:i:14:p:165-171
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    File URL: https://um.ase.ro/no14/10.pdf
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    References listed on IDEAS

    as
    1. Samuel Agyei‐Mensah, 2006. "Marketing its Colonial Heritage: A New Lease of Life for Cape Coast, Ghana?," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 30(3), pages 705-716, September.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    political Economy; Cities; Markets; Economic Development;
    All these keywords.

    JEL classification:

    • O18 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Urban, Rural, Regional, and Transportation Analysis; Housing; Infrastructure
    • Q56 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environment and Development; Environment and Trade; Sustainability; Environmental Accounts and Accounting; Environmental Equity; Population Growth
    • R11 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - Regional Economic Activity: Growth, Development, Environmental Issues, and Changes

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