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An Integrative Terror Management Theory Perspective on Media Effects: A Model and 12 Hypotheses for Research

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  • Richard M. Perloff

Abstract

This paper is designed to stimulate theory-driven research on the implications of Terror Management Theory (TMT) for a host of intriguing media phenomena. The paper synthesizes previous research, presents a model of TMT influences, and suggests 12 hypotheses for study in diverse areas, notably, media entertainment, news, advertising, fear appeals, and social media. A terror management perspective, with its emphasis on the novel, counterintuitive ways individuals keep death at bay, can extend knowledge in different areas of the field, illuminate understanding of media influences, and generate a host of studies that chart new pathways for comprehension of contemporary communication.

Suggested Citation

  • Richard M. Perloff, 2016. "An Integrative Terror Management Theory Perspective on Media Effects: A Model and 12 Hypotheses for Research," Studies in Media and Communication, Redfame publishing, vol. 4(1), pages 49-62, June.
    • Handle: RePEc:rfa:smcjnl:v:4:y:2016:i:1:p:49-62
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    Cited by:

    1. Irina S. Prusova & Olga A. Gulevich, 2019. "The Effect Of Mortality Salience On Attitudes Toward National Outgroups," HSE Working papers WP BRP 105/PSY/2019, National Research University Higher School of Economics.

    More about this item

    Keywords

    terror management theory; mortality salience; mass media influences; news; fear appeals;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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