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Marketing Research Regarding Faculty-Choise Criteria And Information Sources Utilised

Author

Listed:
  • BACILA Mihai-Florin

    (Universitatea Babes-Bolyai, Facultatatea de Stiinte Economice si Gestiunea Afacerilor)

  • POP Marius Dorel

    (Universitatea Babes-Bolyai, Facultatatea de Stiinte Economice si Gestiunea Afacerilor)

  • TÎRCA Alexandra-Maria

    (Universitatea Babes-Bolyai, Facultatatea de Stiinte Economice si Gestiunea Afacerilor)

Abstract

Today, marketing is essential to any educational institution of higher education, so much as it is imperative that the needs of potential candidates to be identified and satisfied in a manner which will generate long-term effects (post-graduation), may pa

Suggested Citation

  • BACILA Mihai-Florin & POP Marius Dorel & TÎRCA Alexandra-Maria, 2009. "Marketing Research Regarding Faculty-Choise Criteria And Information Sources Utilised," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 556-560, May.
  • Handle: RePEc:ora:journl:v:4:y:2009:i:1:p:556-560
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    File URL: http://steconomice.uoradea.ro/anale/volume/2009/v4-management-and-marketing/105.pdf
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    More about this item

    Keywords

    educational marketing; institution of higher education; marketing research.;
    All these keywords.

    JEL classification:

    • M - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics

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