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Methods Of Identification Of The Need For Organizational Change As Being Opportune

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  • Roiban Roxana Nadina

    ()
    (Universitatea de Vest, Facultatea de Economie si de Administrare a Afacerilor)

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    Abstract

    In conditiile in care lumea actuala este intr-o continua schimbare, iar ritmul in care au loc aceste schimbari este unul foarte rapid, e vital ca organizatiile sa constientizeze necesitatea si oportunitatea schimbarilor, inainte ca rezultatele sau performantele lor sa scada. Cu toate ca auzim mereu vorbinduse despre schimbare, acest concept ridica in continuare numeroase intrebari si probleme, iar managerii organizatiilor au dificultati in ceea ce priveste identificarea schimbarilor care ar trebui sa fie facute in cadrul organizatiei lor, elaborarea unui plan de actiune in vederea realizarii schimbarii si gestionarea intregului proces de schimbare. Fara a schimba mereu si fara a se adapta noilor cerinte ale pietei, care in urma procesului de globalizare nu mai include doar piata locala ci si pe cea internationala, organizatiile nu vor putea supravietui si nu vor fi eficiente si eficace in vederea atingerii performantei. Scopul acestei lucrari este de a sublinia importanta identificarii oportune a schimbarilor pentru succesul oricarei organizatii, prin prezentarea modalitatilor de recunoastere a acestora de catre manageri sau de catre proprietarii firmei, in vederea gestionarii eficiente a resurselor rare si pentru a obtine rezultate bune pe termen lung. In vederea identificarii oportunitaii nevoii de schimbare se recomanda analiza mediului ambiant, pornind de la factorii interni si externi organizatiei, pentru a vedea influenta pe care acestia o manifesta, astfel incat organizatia sa realizeze acele schimbari reactive, de adaptare la mediu, sau dimpotriva sa promoveze schimbarile de tip proactiv care fac ca organizatia sa influenteze mediul si nu invers. Indiferent de tipul de schimbare care are loc intr-o organizatie este important de subliniat faptul ca aceasta trebuie sa atraga cu sine un progres, astfel ca managerii de varf, care au o viziune mult mai clara asupra organizatiei in ansamblul ei, trebuie sa promoveze doar acele schimbari care duc la rezultate superioare celor inregistrate inainte de demararea procesului de schimbare.

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    File URL: http://anale.steconomiceuoradea.ro/volume/2011/n2/101.pdf
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    Bibliographic Info

    Article provided by University of Oradea, Faculty of Economics in its journal The Annals of the University of Oradea. Economic Sciences.

    Volume (Year): 1 (2011)
    Issue (Month): 2 (December)
    Pages: 707-712

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    Handle: RePEc:ora:journl:v:1:y:2011:i:2:p:707-712

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    Related research

    Keywords: schimbare organizationala; oportunitatea nevoii de schimbare; procesul de schimbare; factori interni; factori externi;

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