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MEASUREMENT AND ANALYSIS OF THE TRENDS IN COMPETITIVE PERFORMANCE: SOUTH AFRICAN AGRIBUSINESS DURING THE 2000’s

Author

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  • C.J. van Rooyen
  • Dirk Esterhuizen

    (Stellenbosch University, South Africa
    USDA, South Africa)

Abstract

This paper analyse the changing business environment that faced the South Afri-can agribusiness sector during the first decade of the 2000 millennium – before the “big economic meltdown” period. The analysis focuses on competitive performance and is conducted through measures such as “Relative Trade Advantage”, the “Porter Diamond” analysis and the participation of executives and agribusiness leaders in an “Executive Survey”. The study shows that the business environment for the sector is constrained, marginally positive but with an increasingly negative trend since 2004.

Suggested Citation

  • C.J. van Rooyen & Dirk Esterhuizen, 2012. "MEASUREMENT AND ANALYSIS OF THE TRENDS IN COMPETITIVE PERFORMANCE: SOUTH AFRICAN AGRIBUSINESS DURING THE 2000’s," Journal of Applied Management and Investments, Department of Business Administration and Corporate Security, International Humanitarian University, vol. 1(4), pages 426-434.
    • Handle: RePEc:ods:journl:v:1:y:2012:i:4:p:426-434
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    Cited by:

    1. Anatoliy G. Goncharuk, 2015. "Food Business and Food Security Challenges in Research," Journal of Applied Management and Investments, Department of Business Administration and Corporate Security, International Humanitarian University, vol. 4(4), pages 223-230, November.

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