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Analysis of the Potential of the Events for Turning the Winter Resorts of Bulgaria into Year-Round Tourist Destinations

Author

Listed:
  • Stella Dimitrova

    (University of National and World Economy, Sofia, Bulgaria)

Abstract

Events have become increasingly important for the tourism sector. They can have a strong influence on the formation of the image of the host destination, leading to a favorable perception of the tourist region as a desirable destination for a visit. According to data from the Ministry of Tourism, tourism in Bulgaria during the winter season develops dynamically. Ski vacations attract a significant number of organized foreign tourists and generate the major part of the income from mountain tourism in the country. Without exaggeration, we can say that Bulgaria has a lot of assets that favor the development of ski tourism. Among the favorable natural conditions can be listed the mild winters with heavy snowfalls and thick snow cover, held until the end of spring, as well as the lack of danger of avalanches on the ski slopes. On the other hand, there are many problems related to ski tourism. This is the most sensitive sector in terms of deepening climate change and global warming as well as environmental protection. The purpose of the article is to identify: the main reasons for visiting the mountain regions outside the peak season; types of events that would be of interest for visiting outside the season; reasons for extending tourists’ stay.

Suggested Citation

  • Stella Dimitrova, 2018. "Analysis of the Potential of the Events for Turning the Winter Resorts of Bulgaria into Year-Round Tourist Destinations," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 4, pages 566-577, December.
  • Handle: RePEc:nwe:eajour:y:2018:i:4:p:566-577
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    Citations

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    Cited by:

    1. Elenita Velikova & Stela Dimitrova, 2021. "Sustainable Development Model for Mountain Tourist Territories in Bulgaria after the Crisis Period," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 7, pages 221-242.
    2. Anetta Müller & Éva Bácsné Bába & Antonia Kinczel & Anikó Molnár & Judit Boda Eszter & Árpád Papp-Váry & Jordán Tütünkov Hrisztov, 2022. "Recreational Factors Influencing the Choice of Destination of Hungarian Tourists in the Case of Bulgaria," Sustainability, MDPI, vol. 15(1), pages 1-18, December.

    More about this item

    Keywords

    Events; seasonality; winter resorts;
    All these keywords.

    JEL classification:

    • I11 - Health, Education, and Welfare - - Health - - - Analysis of Health Care Markets
    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology

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