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Eine Renaissance der Gabenökonomie? Generosität im Markt und Gratisofferten im E-Commerce

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  • Priddat, Birger P.

Abstract

The economy of gifts is not a special ethnological form but is present in many ways in the midst of modern economy This is particularly noticeable in the transaction forms of e-commerce, which knows many free offers, whose reciprocal payouts are made in non-mo­netary currencies: in data, information. The digital economy works in a binary way: with monetary transactions and with the infrastructure of the economy of giving. In this essay, a distinction is made between the classical theme of the gift economy and the new forms that are taking hold in the e-commerce space.

Suggested Citation

  • Priddat, Birger P., 2021. "Eine Renaissance der Gabenökonomie? Generosität im Markt und Gratisofferten im E-Commerce," Zeitschrift für Wirtschafts- und Unternehmensethik - Journal for Business, Economics & Ethics, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 22(1), pages 93-110.
    • Handle: RePEc:nms:ethics:10.5771/1439-880x-2021-1-93
    DOI: 10.5771/1439-880X-2021-1-93
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